Swiss universities’ social media strategies
with Isabel Sörensen
Episode based on the article
About the Speaker
Isabel Sörensen (MA) is a PhD student of science communication at the Department of Communication and Media Research at the University of Zurich. She is working and writing her dissertation on the subject of digital transformation of strategic university communication in the framework of the wider project University Communication of Higher Education Institutions in Switzerland. Her research interest includes trends and changes in the communication and public relations of higher education institutions, their university councils, and leadership.