The e-commerce boom in Spanish news

with Samuel Negredo

23 Apr 2024 | Media and Communication

The digital landscape of news consumption is constantly evolving, and Spanish news outlets are at the forefront of a fascinating trend: e-commerce. Samuel Negredo (University of Navarra, Spain) explores the prevalence of online sales among Spanish digital news outlets, the types of products and services being offered, and the potential implications of this shift for the future of journalism.

Episode based on the article

E-Commerce as a Source of Revenue in Spanish Digital News Media
By Alfonso Vara-Miguel, Cristina Sánchez-Blanco, Samuel Negredo-Bruna, and Charo Sádaba-Chalezquer
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Podcast Version

About the Speaker

Samuel Negredo-Bruna (PhD) holds the position of associate professor at the School of Communication at the University of Navarra (Spain). His academic focus lies in digital journalism, specifically researching areas such as audiovisual content, engagement with online news, media convergence, and audience studies. Since 2014, he has served as a co-editor of the Spanish edition of the Digital News Report, commissioned by the Reuters Institute for the Study of Journalism, University of Oxford.