Krämer, Nicole, Department of Social Psychology: Media and Communication, University of Duisburg-Essen, Germany / Research Center Trustworthy Data Science and Security, Dortmund, Germany, Germany
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Vol 11, No 3 (2023): Social Media’s Role in Political and Societal Mobilization - Article
Is Personality Key? Persuasive Effects of Prior Attitudes and Personality in Political Microtargeting
Abstract PDF (free download)