Open Access Journal

ISSN: 2183-2439

Editorial | Open Access

Editorial: Policy Framing and Branding in Times of Constant Crisis

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Abstract:  This editorial serves as an introduction to Media and Communication’s thematic issue Policy Framing and Branding in Times of Constant Crisis. Crises cast challenges for political actors and concurrently create opportunities for policymaking, public reflections, and political competition. In times of crisis, when it comes to communicating policymaking but also framing the crisis itself, issues close to political communication (including political marketing and political branding) become of paramount relevance. The eight articles of this issue cover a broad array of subjects, expanding the understanding of the relevance of communication when it comes to policymaking in times of crisis, through the lens of policy framing and policy branding.

Keywords:  branding; communication processes; crisis; crisis communication; governance; policy branding; policy framing; policymaking; representation



© Vasiliki Tsagkroni, George Dikaios. This is an open access article distributed under the terms of the Creative Commons Attribution 4.0 license (, which permits any use, distribution, and reproduction of the work without further permission provided the original author(s) and source are credited.