Open Access Journal

ISSN: 2183-2439

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Data-Driven Campaigning in a Comparative Context: Toward a 4th Era of Political Communication?

Open Access

Academic Editors: Katharine Dommett (University of Sheffield), Rachel Gibson (University of Manchester), Sanne Kruikemeier (Wageningen University & Research), Sophie Lecheler (University of Vienna), Esmeralda Bon (University of Manchester), and Stephanie Luke (University of Sheffield)

Download Complete IssueDownloads:   59

DOI: https://doi.org/10.17645/mac.i457

Table of Contents

Editorial: Data-Driven Campaigning in a Comparative Context—Toward a 4th Era of Political Communication?
Stephanie Luke, Esmeralda Bon, Katharine Dommett, Rachel Gibson, Sophie Lecheler and Sanne Kruikemeier
Editorial | Open Access | Published: 31 October 2024
Political Advertising and Data-Driven Campaigning in Australia
Travis N. Ridout
Article | Open Access | Published: 18 July 2024
Data-Campaigning on Facebook: Do Metrics of User Engagement Drive French Political Parties’ Publications?
Julien Figeac, Marie Neihouser and Ferdinand Le Coz
Article | Open Access | Published: 31 October 2024
Are Certain Types of Microtargeting More Acceptable? Comparing US, German, and Dutch Citizens’ Attitudes
Esmeralda Bon, Katharine Dommett, Rachel Gibson, Sanne Kruikemeier and Sophie Lecheler
Article | Open Access | Published: 31 October 2024
Reaching the Voters: Parties’ Use of Google Ads in the 2021 German Federal Election
Jasmin Fitzpatrick and Felix-Christopher von Nostitz
Article | Open Access | Published: 31 October 2024
Quantifying Data-Driven Campaigning Across Sponsors and Platforms
Michael M. Franz, Meiqing Zhang, Travis N. Ridout, Pavel Oleinikov, Jielu Yao, Furkan Cakmak and Erika Franklin Fowler
Article | Open Access | Published: 31 October 2024
Data-Driven Campaigning in Data-Dense Small Multiparty Systems: A Party-Level Analysis
Anamaria Dutceac Segesten and Linn Sandberg
Article | Open Access | Published: 31 October 2024
More Than Meets the Eye: Understanding Political Microtargeting Processing With Gaze-Cued Retrospective Think-Aloud Methodology
Selina Noetzel, Alice Binder and Jörg Matthes
Article | Open Access | Published: 31 October 2024
Accepting Exclusion: Examining the (Un)Intended Consequences of Data-Driven Campaigns
Sophie Minihold and Fabio Votta
Article | Open Access | Published: 3 October 2024
Data-Driven Maintaining: The Role of the Party and Data Maintenance in the US Context
Jessica Baldwin-Philippi
Article | Open Access | Published: 31 October 2024